What is a cap?
A cap is the number of conversions that can be attributed to an affiliate for an individual customer's purchases/payments.
When you insert a value into these fields, it will limit the amount of times an affiliate may earn a commission from a specific customer they drove to your website.
This means that even if the referred user/customer remains a customer, our system will stop attributing further conversions tied to that specific customer because the limit has been reached.
What type of caps may I set?
There are two types of caps you may set:
Recurring frequency cap - This will limit the amount of conversions that will be attributed to an affiliate for a customer.
Recurring time cap - This will the the amount of days during which an affiliate is eligible for commission on a customer's purchases.
How does it work?
Below you'll find an example of how this works:
You have created an affiliate program for a subscription service. You've indicated in your commission structure settings that there's a cap of 3 conversions per referred customer.
Linda arrives on your website with John's referral link and signs up - she becomes a customer.
Linda makes three successful payments. Your affiliate John earns recurring commission on all three.
After the third commission is granted to John, the customer is "capped".
When Linda's 4th payment comes through, commission will not be issued to John.