In most cases, affiliate links look like this:

If your affiliates would like to change their referral code (the value after the ?ref= parameter ), refer them to this article:

This is useful in the case affiliates would rather not use their names, or if they'd like their link to reflect their website/brand.

Anonymizing links

It's possible to issue anonymized links. These are links that consist of two parameters (tap_a= and tap_s=), each of which is followed by a string of letters and numbers.

To do this, simply go to your Settings tab > under programs, click on 'Advanced'.

There are, however, cases where this isn't sufficient, or where you as an advertiser would like to take full control of how links are displayed and if affiliates can change them. For such cases, we offer the ability to set up fully custom links. For more information, read on below.

There may be certain cases in which you may want to customize affiliate referral links. This may be the case if: 

  • You don't want affiliates to modify the referral code from their end, or if you'd like to set this value for them.

  • Alternatively, you may want to get rid of the ?ref= part of your affiliate links, or replace it with something else. 

Please note that these changes would require a developer to step in and help implement them.Your developer can refer to this technical document for more information.  

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